Lena’s Bakery

The namesake of this client’s new downtown Vicksburg, MS bakery is her grandmother, so when I was hired to design the logo, we knew we needed something feminine, Southern, sweet, and charming.

I gave several initial ideas to begin with, some more formal, and some more playful.


We narrowed the choices down to the more formal, calligraphic look…LB-idea-2This is the final logo…


Below is the sign that just went up at the bakery’s location. The owner decided to add a bit of pink.



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